How This Tattoo Artist Tripled her Followers and Boosted her Income in Just One Year
Danielle Foster — known on Instagram as @createdbydig — is in her mid-twenties, loves clients, creativity, and capturing stories in her work. In just one year, she saw explosive growth: tripling her follower count and significantly increasing her bookings and income.
Who Danielle Is & What Makes Her Stand Out
She began tattooing ~4 years ago, coming from a background of drawing and doodling as a kid. Her tattooing style leans abstract, out-of-the-box, organic with thoughtful placement and flow on the body. Danielle’s brand emphasizes personality: she’s an adventurer, a people-person, and a Jesus follower, which makes her brand feel super personal.
Key Actions Danielle Took to Grow Quickly
-She created strong branding by sharing who she is, her values, personality and aesthetic, while providing knowledge to position herself as an expert in her field. Followers are drawn to connect emotionally, not just visually.
-Her high quality visuals show her beautiful take on the abstract design she has embraced. The tattoos shown on her clients with professional lighting and composition highlight her attention to detail and workmanship.
-With an easy-to-navigate website & booking system in place, she creates a smooth path from “I like your work” to “I booked my session.”
-Consistency might just be Danielle’s Secret Sauce. By posting, nearly every day, an educational tip with a side of shock-value to grab eyeballs, Danielle has been able to ride the algorithm wave and reap some serious viral love. This not only has given her more followers, but those followers became loyal clients, some traveling to see her from other countries!
Take-Aways to Emulate Danielle
Define your style and brand identity early.
Create a professional website with an easy booking link.
Use Reels and trending formats-stay current on what is working with Instagram and Tik-Tok
Sharpen your photography and video quality with good lighting.
Be consistent with your personality-forward branding.
POST CONSISTENTLY!
Danielle’s journey shows that success in the tattoo world isn’t just about ink — it’s about building trust, identity, and a brand that speaks for itself.
